Business

The Design bank lands Virgin Balloon Flights contract


The sky’s the limit for Huddersfield, UK design and marketing firm The Design Bank.

The company, based at Old Leeds Road, has landed the account for Virgin Balloon Flights – which was formed on the back of Sir Richard Branson’s trans-Atlantic hot air balloon flight in 1987.

Since then, the company has grown to become the biggest hot air balloon company in the UK, offering flights in more than 100 locations throughout the UK.

The Design Bank, which is led by managing director Richard Carter and creative director John Robinson, won the contract following a closely-fought pitch between four creative agencies from across the UK.

Part of the brief was to create a 20th anniversary branding with Virgin Balloon Flights’ 2014 campaign. Before a decision could be made, all proposals had to be submitted to the Virgin.com’s group communication officer in Geneva.

With the brief to care for all their marketing, The Design Bank’s first task is to re-design the Virgin Balloon Flights website.

The site will be built on a full e-commerce platform, with prime consideration to its optimisation and responsiveness for use across all mobile applications.

A spokesman for Virgin Balloon Flights said: “John and his team are always a pleasure to work with.

“No deadline is too tight and no brief too ambitious. The Design Bank love to be challenged and have come up with some wonderfully creative concepts.”

The Design Bank work on many brands across the UK and overseas in areas including branding, packaging, exhibitions work, PR, advertising and online work.

via – Huddersfield Examiner.